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By Alona


By Alona - the creations of London designer Alona Shelemy capture the spirit of the times with their opulence, glittering crystals and shimmering gemstones. “Old Money Aesthetic” - timeless beauty and therefore more relevant than ever.

About By Alona

Alona Shelemy, a London-based designer, returned to her passion of jewelry design after a career in luxury fashion. Inspired by her cultural background, she adds a unique, fresh touch to her collections with a variety of materials. Her jewelry pieces have been featured in top publications worldwide and have a loyal following among celebrities, models and fashion influencers.